Advertise on REIT.com—the online home for the REIT and publicly traded real estate investment industry

About Nareit

Nareit serves as the worldwide representative voice for REITs and real estate companies with an interest in U.S. real estate. Nareit members own, operate, and finance income-producing real estate, and are firms and individuals who advise, study, and service those businesses.

Reach Key Decisionmakers
from this Powerful Audience

REIT.com

Reach the 1.5 million users through banner and sponsored content placements.

E-newsletters

Reach an audience of 65,000+ through e-newsletter advertising.

Multimedia

Be heard by nearly 11,000 listeners monthly on the REIT Report Podcast.

Events

Nareit conferences attract
5,000 attendees each year.

Expand your presence: Learn about packages

REIT.com

1.5 million users visit REIT.com each year. Advertise with Nareit to reach REIT and publicly traded real estate executives, analysts, investors, and industry leaders.

Banner Advertising

REIT.com receives 1.1 million pageviews each year on its homepage, news landing page, What’s a REIT and How to Invest in REITs pages.

Upgrade your ad – Ask your rep how you can place a box ad (300×250) on the article pages.

Rates & Specs

PlacementSpecs1 Month
Banner Ad Placements728 x 90px
Click-thru URL(s)
 
File specs: JPG, GIF, PNG; 72dpi resolution preferred; 40K max file size
Third party tags are not accepted.
$4,000

Sponsored Content

Demonstrate Thought Leadership Through Sponsored Content

Nareit’s news content receives 36,000+ pageviews each month. Demonstrate your company’s thought leadership and industry expertise while enjoying prime visibility on REIT.com with sponsored content. Your content will be featured within REIT.com’s Industry News section for one month.

Sponsored content is promoted in Nareit’s e-newsletters, SmartBrief emails and on social media.

Subject to review and approval by Nareit’s editorial team*, this new and unique opportunity provides the ability to align the sponsor’s voice with the voice of the industry.

Sponsored Content: $6,000 per month

  • Headline: 12-15 words
  • Body Copy: Your sponsored content can range from 750 to 2,000 words
  • Company’s logo
  • Author’s bio and photo

*Nareit has a two week editorial review period to approve. New advertisers/advertisers without content ready should submit topic, brief summary, and sources (if applicable) for Nareit signoff before creating content.

Retargeting

Nareit’s website, REIT.com, has 1.5 million users each year. Reach this audience of investors, REIT executives, analysts, and more through the newest advertising opportunity, retargeting ads.

Retargeting campaigns allow you to deliver your banner or video ads to REIT.com visitors after they have left the website, as they are surfing their favorite news, entertainment, lifestyle, and business sites. When your banners or videos are placed in our retargeting program, your ads “follow” our visitors while they perform Google searches and visit other partner websites within Google’s expansive Search and Display Networks. Google Search is the gold standard of internet search engines. The Google Display Network reaches 90% of internet users worldwide and includes more than 2 million publishers, including websites like nytimes.com and weather.com and Google-owned websites like Gmail, Blogger, YouTube and more.

Retargeting is a cookie-based technology that uses a simple Javascript code to target your audience across the web and on social media, allowing your ads to be served to qualified users that have visited Nareit’s website(s): REIT.com

You provide your campaign budget and your ads will run until contracted impressions are met on REIT.com. Submitting all materials as recommended will provide the highest placement rate and allow the system to best optimize your ad campaign for performance. Keep the message simple and the text as large and easy-to-read as possible.

Specs:

Advertiser to provide the materials as noted for the contracted display ads or video for the Retargeting Campaign:

Display/Video Ad Retargeting:

  • 300×250
  • 160×600
  • 300×600
  • 728×90
  • 300×50
  • 320×50

Recommended Ad Formats:

  • .JPG or .PNG (Static Image) 
  • .GIF (Animated – Max. 15 seconds of looping) 

Materials need to be delivered to YGS at least two weeks prior to the campaign starting. (Pixel needs to be placed on the website two weeks prior to build the list of visitors who will be served the ads.)

Contact Zack for Custom Pricing!

E-newsletters

Advertise in Nareit’s newsletters to get your brand in the inboxes of the REIT and publicly traded real estate industry’s top decisionmakers.

Nareit Weekly

REIT executives and industry professionals rely on Nareit Weekly to stay up-to-date on the latest industry developments and news from Nareit. Advertise in this member-only newsletter to get access to top REIT management teams and industry leaders.

Rates and Specs

PlacementSpecs1 MONTH3 MONTHS6 Months
Leaderboard Banner
(Three per Issue)
728 x 90px + Click-thru URL$5,000$4,700$4,300
Text Ad150 x 180 px image or logo + 75 words max. + Click-thru URL$5,000

File specs: JPG, GIF, static PNG; 72dpi resolution preferred; 40K max file size

Frequency: Weekly (purchased for entire month)
Circulation: 6,900+
Average Open Rate: 26%
Average Click Rate: 9%
Recipients: C-suite of 230 public, public non-listed, and private REIT and real estate companies, plus thousands of these companies’ employees and other industry professionals will see your brand weekly.

Nareit News Digest

Nareit News Digest is read by professionals looking for the most important REIT and commercial real estate news. This highly engaged audience is sent the most popular content from Nareit each month in an easy-to-read format.

Rates and Specs

PlacementSpecs1 Month3 Months6 Months
Leaderboard
Banner
(Two per Issue)
728 x 90px + Click-thru URL$5,000$4,700$4,300
Text Ad150 x 180 px image or logo + 75 words max. + Click-thru URL$5,000

File specs: JPG, GIF, static PNG; 72dpi resolution preferred; 40K max file size

Frequency: Monthly
Circulation: 20,500
Average Open Rate: 70%
Average Click Rate: 6%
Recipients: Nareit members, industry professionals, analysts, and investors

REIT Report Podcast

Nareit’s REIT Report podcast is the REIT industry’s premium weekly podcast. The program features interviews with REIT and publicly traded real estate executives, analysts, industry professionals, and thought leaders. Sponsor an episode of the REIT Report podcast to reach highly engaged listeners. Listen to the latest episodes.

Metrics for the REIT Report podcast include:

  • 2,200+ plays per month
  • 10,700+ downloads per month
PACKAGEDELIVERABLESRATE
Company
Representative
as Guest
Full interview with company representative PLUS:

• Pre-Roll sponsorship with an introduction by the podcast host
• Mid-Roll sponsorship with a 15-second script read by the podcast host (max 40 words)
• Sponsor name and URL on podcast platforms (Apple/Spotify)
• Promotion in Nareit e-newsletters and daily news digest, reaching 65,000+ readers
$12,000
per podcast
Q&A Commercial BreakMid-Roll sponsorship with a 90-120 second pre-recorded Q&A session with the podcast host (270-360 words/script) PLUS:

• Pre-Roll sponsorship with an introduction by the podcast host
• Sponsor name and URL on podcast platforms (Apple/Spotify)
• Promotion in Nareit e-newsletters and daily news digest, reaching 65,000+ readers
$10,000 per podcast
Basic Sponsorship• Pre-Roll sponsorship with an introduction by the podcast host
• Mid-Roll sponsorship with a 15-second script read by the podcast host (max 40 words)
• Sponsor name and URL on podcast platforms (Apple/Spotify)
• Promotion in Nareit e-newsletters and daily news digest, reaching 65,000+ readers
$5,000 per podcast

Executive Video Series – Exclusive Sponsorship

Nareit produces 150 videos annually featuring interviews with REIT CEOs and executives from across the country. Interviewees are invited to share their knowledge during Nareit’s four annual conferences. Videos are hosted on REIT.com and Youtube, and organically promoted on social media. Don’t miss the opportunity to be featured alongside industry leaders.

Exclusive Sponsorship: $20,000 per conference

Sponsors must choose one of the conferences listed below:

  • REITwise: Law, Accounting & Finance Conference provides attendees with a broad, yet focused educational program that presents a clear picture of current political, economic and market events that impact legal, financial, tax and accounting operations within REITs and publicly traded real estate companies.
  • At Nareit’s REITweek: Investor Conference, REIT CEOs will share their business plans, forecasts, and strategies with institutional investors in one of several series produced during the year.
  • With ESG now an enterprise-wide focus for the REIT and publicly traded real estate community, Nareit’s REITworks: Conference attracts attendees with myriad job functions, including accounting, c-suite, finance, sustainability, investor relations, legal, operations, asset management, human resources, and more.
  • At Nareit’s REITworld: Annual Conference, REIT CEOs will again sit down with Nareit one-on-one to share their company milestones from the year and a look ahead to next year’s plans.

Learn more about each conference here.

As a sponsor you will receive:

  • Logo placement within video
  • Text mention on all thumbnails
  • Banner onsite at the event (in the video recording room)

Lisa Palmer
President and CEO of Regency Centers Corporation
2023 Nareit Chair

Social Media

Reach thousands of followers on the following social media channels:

10,250+

LinkedIn Followers

6,500+

Facebook Followers

25,700+

TWITTER FOLLOWERS

Social media package: Includes one placement on each channel – $1,000

PlacementFeed and Image
Dimensions & Guidelines
Feed Ad
Character Limits
LinkedIn• Size Limit: 5 MB
• Recommended specs: 1,200 x 627 pixels
• Image ratio: 3:1 to 2:3
• Recommended formats: JPG, GIF, and PNG
• Text: 100 characters (with spaces) recommended; 140 characters max
• Call to action with URL
Facebook• Recommended specs: 1,200 x 900 pixels.
• News Feed image ratio: 4:3.
• Recommended formats: JPG and PNG
• Text: 90 characters (with spaces) recommended (longer posts may be truncated on small screens)
• Call to action with URL
Twitter• Recommended specs: 1,200 x 675 pixels
• Maximum file size: 5 MB for photos and 3 MB for animated GIFs.
• Text: 100 characters (with spaces) recommended; 280 characters max
• Call to action with URL

Webinar Sponsorship


Nareit offers live webinars periodically to provide interactive and media-rich presentations on current and hot topics in the industry. Our sponsorship packages help you build and expand brand awareness through unique and engaging webinars.

Sponsorship: $6,000 per webinar

Includes:

  • Sponsor provides two 30 second promotions to be read during a webinar
  • Sponsor recognition before and at the end of the webinar
  • Sponsor recognition logo present before and at the end of the webinar
  • Promotion on website, enewsletter and social media channels starting 3 weeks out from the start date of the webinar
  • List of leads from webinar attendees

Conferences

REITwise: 2023 Law, Accounting & Finance Conference

JW Marriott Phoenix Desert Ridge
Resort & Spa

Phoenix, AZ

March 21-23, 2023

Nareit’s REITwise: 2023 Law, Accounting & Finance Conference provides attendees with a broad, yet focused, educational program that presents a clear picture of current political, economic, and market events that impact legal, financial, tax, and accounting operations within REITs and publicly traded real estate companies.

REITweek: 2023 Investor Conference

New York Hilton Midtown

New York, NY

June 6-8, 2023

Nareit’s REITweek: 2023 Investor Conference provides an opportunity for investors to meet with REIT management teams. During REITweek, Nareit corporate members will share their business plans, forecasts, and strategies with institutional investors in a series of individual company presentations, one-on-one meetings, luncheons, and networking events. In addition, REITweek offers attendees compelling panels that provide the latest perspectives on the economy, industry trends, and other investment insights and information.

REITworks: 2023 Conference

Las Vegas, NV

June 28-29, 2023

Nareit’s REITworld: 2023 Conference provides the opportunity to meet ESG leaders and peers while learning about the latest trends, issues and solutions related to real estate ESG strategy, commitments, and disclosures. In addition to extensive networking opportunities, attendees can connect with peers during roundtable discussions to address the ESG-related issues and challenges the REIT industry faces today.

REITworld: 2023 Annual Conference

JW Marriott LA Live

Los Angeles, CA

Nov. 14-16, 2023

REITworld is Nareit’s annual conference, where attendees can take advantage of the many opportunities to hear first-hand from REIT executives and learn from experts in the real estate investment community. During REITworld, attendees can gather the latest insights and market intelligence from industry experts, identify new investment opportunities, forge new business relationships and strengthen existing ones, and participate in thought-provoking conversations with peers and industry leaders. A perfect blend of private meetings, educational sessions, and networking events make Nareit’s REITworld a can’t-miss event.

ESG JumpStart: 2023 Virtual Class Series

Online

January 24 – February 3, 2023

Nareit’s ESG JumpStart: 2023 Virtual Class Series will be a total of six, 90-minute virtual live classes led by instructors who are practicing ESG professionals. All classes will be available afterwards on demand—offering access to a hub of content that supports real estate companies and their employees working to build specific ESG programs.

To learn more about sponsorship opportunities contact:

Chris Flood
Senior Vice President, Business Development, Nareit
202-739-9412
cflood@nareit.com

Thought Leadership Package

Align yourself with the mission of Nareit by becoming a thought leader in 2023. With premium exposure opportunities in Nareit’s communication channels, there is no better way to reach REITs.

Thought Leadership Package: $36,550

Includes:

Total Value: $43,000

Total Savings: $6,450

Sampling of 2022 Advertisers

Contact your Nareit account executive.

Zack Buchanan
National Account Executive
717.430.2291

zack.buchanan@theygsgroup.com

Media Terms & Conditions

All advertisements are subject to the approval of the Publisher.

Advertiser indemnifies The YGS Group and Nareit against losses or liabilities arising from this advertising. The YGS Group assumes no liability whatsoever, except to the extent of a one-time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Full payment is due net 30 days upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. A charge of $30.00 will be levied against all returned checks. Revisions to previously submitted ad copy are subject to additional charges. In the event of a contract cancellation, the advertiser/or agency agrees to repay The YGS Group any discounts granted on multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are noncancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s). The YGS Group is not responsible for errors if a hard copy proof is not submitted with the electronic file. 

Digital Ad Best Practices

Establish a successful hierarchy by include these three essential elements in display ads:

  1. Value Proposition calls attention to the product or service and can include featured highlights, a special offer or pricing
  2. Call-to-Action (CTA) serves as an invitation for the user to click and should be attention grabbing
  3. Logo is essential to include in order to build brand awareness but should not be the focal point.

Additional recommendations:

  • Use high quality assets within your ads. Images must be recognizable and relevant.
  • Don’t use too many words: Your ad may only get a moment of the reader’s attention.
  • Text must be legible. We recommend using sans-serif fonts, like Arial or Roboto, and keeping font sizes to 10 point or above.
  • Use the RGB color mode when designing.
  • Image resolution should be 72 DPI or higher.
  • Keep branding consistent. Landing pages should have the same branding as the banner ad.
  • Use a URL tracking service such as Bitly or ClickMeter to generate a URL for your campaign that allows you to track clicks in real time.

Digital Ad Deadlines

2023 Digital ad deadlines

Month ad is
running in
Art deadline
January12/15
February1/16
March2/14
April3/14
May4/14
June5/15
July6/14
August7/14
September8/14
October9/14
November10/16
December11/13

2024 Digital Ad Deadlines

Month ad is
running in
Art deadline
January12/12
February1/12
March2/15
April3/15
May4/12
June5/15
July6/14
August7/12
September8/15
October9/13
November10/15
December11/15

Sponsored Eblast Deadlines

Must provide materials two weeks before your send date.

Ad Submission Requirements

  • Send digital ad materials to: sendmyad@theygsgroup.com
  • When emailing us your materials, please include the client acronym in your subject line.
  • All advertisers are subject to review and publisher’s advertising policies.
  • Necessary alterations are the responsibility of and at the expense of the advertiser. All materials must be submitted in accordance with the published deadlines and meet the criteria stated in the advertising policy.

Ad Submission Info

PRINT REQUIREMENTS AND FORMATS

  • A high-resolution PDF/X-1a file is required for all ads.
  • Colors must be CMYK. No ICC profiles, RGB, or Pantone colors.
  • Resolution of all photography and scanned illustrations must be at least 300 dpi. Line art should be 600 dpi.
  • Vital copy and images must be at least 1/8” away from trim. Spread ads must have at least 3/8” total gutter.
  • Materials should be submitted without crop marks, but full-page ads should include the required 1/8” bleed.
  • All fonts used must be embedded in the PDF file.
  • Using the bold, italic, or other style keys is not encouraged. Please use the bold or italic version of the font. (For example, instead of making Adobe® Garamond bold with the style key, use the actual font for Adobe® Garamond Bold.)
  • Flatten all layers and set transparency to highest setting.
  • Ads must be suitable to print as-is. Association is not responsible for any errors in content.
  • PLEASE NOTE: Materials that do not meet the stated advertising specifications will be rejected.
  • Necessary alterations are the responsibility of and at the expense of the advertiser. All materials must be submitted in accordance with the published deadlines and meet the criteria stated in the advertising policy.

FOR PRINT SUBMISSION

For instructions on how to upload your A high-resolution PDF/X-1a file, click here.

FOR DIGITAL SUBMISSION

Submit artwork to sendmyad@theygsgroup.com

PRODUCTION CONTACT

sendmyad@theygsgroup.com

The YGS Group
3650 West Market Street
York, PA 17404
Tel: 717.505.9701