About American Mensa
American Mensa is a social organization for people who score in the top 2% on an accepted intelligence test. Its members are distinguished not only by intelligence but by the means and appetite to pursue what interests them.
Mensa members range in age from 2 to 102 and come from a wide variety of professions and backgrounds, including business, healthcare, education, technology, science, and the arts. Through publications, events, special interest groups, and online communities, Mensa provides opportunities for intellectual engagement and social connection.
Audience Profile
American Mensa members represent an influential audience of highly educated professionals, executives, entrepreneurs, innovators, researchers, and decision-makers. Compared with the U.S. population, they are:
- More than 2× as likely to hold a postgraduate degree
- More than 2× as likely to earn $200,000–$500,000 annually
- Nearly 3× as likely to earn $500,000+ annually
- Nearly 3× as likely to have a net worth exceeding $10 million
Beyond their professional accomplishments, Mensans are curious, engaged consumers who invest heavily in their passions. Their interests span travel, technology, science, finance, books, games, health and fitness, the arts, and lifelong learning—making them an ideal audience for premium products, services, and experiences.
