Who Are We? 300+ Member companies connected through ARC’s global network.

About ARC

The Association for Roll-to-Roll Converters (ARC) is a leading global trade association serving the flexible metallizing, coating, and laminating industry. ARC connects manufacturers, suppliers, technical experts, and key decision-makers across the industry.

Through its trusted resources and industry connections, ARC offers advertisers direct access to a highly specialized audience.

50+

Years of history

4,000+

active members

36

countries

ARC Audience at a Glance

  • Engineers, scientists, and R&D professionals
  • Executives and purchasing decision-makers
  • Professionals across packaging, electronics, automotive, energy, and medical industries
  • Engaged audiences seeking industry insights and solutions
Learn More About the ARC Audience

Nov 13, 2026

ARC Audience

Our Readers Represent Companies Serving the Roll-to-Roll Industry’s Primary End-User Markets

Geography

Nov 13, 2026

Converting Quarterly Magazine

The largest technical publication dedicated exclusively to the converting industry.

20,000

print & digital subscribers each quarter

12,500+

quarterly print circulation

As the official publication of the Association for Roll-to-Roll Converters, Converting Quarterly is the trusted resource for professionals across the roll-to-roll, web-processing, and finishing industries. From in-depth technical papers and Q&A columns to market forecasts and industry trends, the magazine provides actionable content that informs production management and drives innovation in new-product development.

Distributed in both print and digital formats, Converting Quarterly reaches converters working in flexible packaging, tapes, labels and tags, unprinted rolls and sheets, batteries, specialty materials, and other critical end-use markets.

Additional Exposure with Bonus Distribution at Tradeshows and Industry Events

  • PackExpo Las Vegas
  • Label Expo Europe
  • K Show
  • Ice Europe
  • R2R USA
  • The Battery Show
View Past Issues
View Editorial Calendar
View CQ Rates
Nov 13, 2026

Digital Edition Opportunities

The digital edition of Converting Quarterly brings the publication’s trusted coverage of the roll-to-roll converting industry to an interactive, easy-to-navigate format. Available across desktops, tablets, and mobile devices, each issue features clickable links, video content, and the ability to download or print individual pages.

With additional promotion through the magazine’s website, email, and social media channels, the digital edition gives advertisers more opportunities to connect with industry professionals and extend their visibility beyond the publication itself.

Editorial Calendar
View Past Issues
See Placements in Action

20,000+

print & digital subscribers each quarter

19,000+

digital edition page views each month

Digital Ad Placements

placementdescriptionSpecs1x2x4x
Global LeaderboardStatic banner ad positioned at the top of the reader’s browser for consistent visibility. Ideal for brand awareness and click-through engagement.– 728 x 92 px PNG, JPG or GIF* image
– Click through URL		$3,500$3,350$3,200
Cover Pop-UpProminent pop-up overlaying the cover of the issue.– 336 x 280 px PNG, JPG or GIF* image
– Click through URL		$3,000$3,350$2,700
Impact AdDelivers strong visual impact and links directly to the advertiser’s chosen URL.

Cannot appear within the first 25% of the publication.		– 830 x 830 px PNG, JPG or GIF* image
– Click through URL		$1,750$1,650$1,500
Billboard Pop-UpCannot appear within the first 10% of the publication.– 970 x 250 px PNG, JPG or GIF* image
– Click through URL		$1,500$1,350$1,200
Internal Pop-UpCloses on click and includes a link for direct reader engagement.

Cannot appear within the first 10% of the publication.		– 336 x 280 px PNG, JPG or GIF* image
– Click through URL		$1,750$1,650$1,500
Full-Page AdA full-page display ad with an optional clickable link.– 8.5 x 11 inches (1275 x 1650 px at 150 DPI)
– Click through URL (if applicable)		Coming Soon!Coming Soon!Coming Soon!

Sponsored Content

placementdescriptionSpecs1x2x4x
Image Sponsored ArticleA branded, editorial-style article featuring your company’s message.

Cannot appear within the first 25% of the publication.		– Article Copy: Maximum 500 words
– Hero Image: 640 × 386 px recommended; 1280 × 772 px preferred for high resolution (JPG or PNG)
– Company Logo: Maximum 200 × 150 px (PNG or JPG)
– Call-to-Action (CTA): Custom button text and click-through URL		$2,500$2,350$2,200
Video Sponsored ArticleCombine video storytelling with an
editorial-style sponsored article.		– Article Copy: Maximum 500 words
– Video: Externally hosted video URL required (e.g., YouTube or Vimeo); direct video uploads not accepted
– Company Logo: Maximum 200 × 150 px (PNG or JPG)
– Call-to-Action (CTA): Custom button text and click-through URL		Coming Soon!Coming Soon!Coming Soon!
Sponsored Content Pop-UpCapture attention with a prominent sponsored message that appears over publication content five seconds into the reading experience.

Cannot appear within the first 25% of the publication.		– Company Logo: Maximum 200 × 150 px (PNG or JPG)
– Headline: Headline text
– Body Copy: Maximum 500 characters, including spaces
– Call-to-Action (CTA): Custom clickable text and click-through URL		$2,000$1,850$1,700

*GIF files can be animated. Videos are not supported for these placements. Files should be at least 150 dpi and RGB color.

Nov 13, 2026

Editorial Calendar

QUARTERdescriptionBonus Distribution*ad closeart due

Quarter 1 – 2027
▪ Special Market Report – Flexible Packaging
▪ Technology Focus – Vacuum Web Coating & Metallizing; Drying & Curing		MD&M West
Empack
LOPEC
GBIG 5P Showcase Expo
AMI Biax Films
AWA Global Release Liner
FPA Annual Meeting
SVC TechCon 2027
Interpack 2027
2027 R2R USA Conference & Expo



1/8/2027



1/22/2027

Quarter 2 – 2027		▪ Special Market Report – R2R Battery Manufacturing
▪ Technology Focus – Drying & Curing; Flexible Packaging
▪ Breakthroughs – 2027 ARC Awards & ARC Hall of Honor		Battery Show Europe
Fachpack
4/7/2027
4/28/2027

Quarter 3 – 2027		▪ Special Market Report – Labeling & Release Liners
▪ Technology Focus – Solution Web Coating & Laminating; Inspection & Gauging		ARC Exchange UK
Labelexpo Americas 2027
FPA FlexForward 2027
ARC Summit – Medical
Battery Show North America 2027
SEMICON West
Pack Expo 2027


7/16/2027


7/20/2027
Quarter 4 – 2027▪ Special Market Report – Medical
▪ Technology Focus – Surface Treatment; Slitting & Rewinding, Flexible Packaging
▪ 2027 Buyers Guide Edition – Print, Digital Edition & Online Searchable Database
ARC Exchange Europe
10/13/2027
10/20/2027
View Specs

Editorial calendar deadlines and topics are subject to change

*Bonus Distribution is not guaranteed

Nov 13, 2026

Converting Quarterly Specs

Web Offset, Saddlestitched.Size
Full PageLive: 8.25″ x 10.875″
With Bleed: 8.625″ x 11.125″
1/2 Page (horizontal)Live: 7.25″ x 4.625″
1/2 Page (vertical)Live: 3.5″ x 9.75″
1/4 Page (horizontal)Live: 7.25″ x 2.25″
1/4 Page (vertical)Live: 3.5″ x 4.625″

MarketplaceSize
Full Page7.5″w x 9.25″h
1/2 Page (horizontal)7.5″w x 4.5″h
1/3 Page (horizontal)4.8″w x 4.5″h
1/6 Page (vertical)2.4″w x 4.5″h
View Rates

General Requirements and Formats

  • A high-resolution PDF/X-1a file is required for all ads.
  • Colors must be CMYK. No ICC profiles, RGB, or Pantone colors.
  • Resolution of all images must be at least 300 dpi. Line art should be 600 dpi.
  • Vital copy and images must be at least 1/8” away from trim. Spread ads must have at least 3/8” total gutter.
  • Materials must be submitted without crop marks, and full-page ads should include the required 1/8” bleed.
  • All fonts used must be embedded in the PDF file.
  • Using the bold, italic, or other style keys is not encouraged. Please use the bold or italic version of the font. (For example, instead of making Adobe® Garamond bold with the style key, use the actual font Adobe® Garamond Bold).
  • Flatten all layers and set transparency to highest setting.
  • Ads must be suitable to print as is. ARC is not responsible for any errors in content.
  • Linking URL to your website for the digital edition.

Please note: Materials that do not meet the stated advertising specifications will be rejected. Necessary alterations are the responsibility of and at the expense of the advertiser. All materials must be submitted in accordance with the published deadlines and meet the criteria stated in the advertising policy.

Nov 13, 2026

Converting Quarterly Rates

Reach more engineers, technical leaders, and equipment buyers with a single insertion.

Member Rates

Placement1x to 3x4x
Back Cover$4,300
Inside Front Cover/Inside Back Cover$3,800
Right of Inside Front Cover$3,800
Right of Editor’s Comment$3,800
Full Page$3,520$3,300
1/2 Page (horizontal or vertical)$2,625$2,400
1/3 Page (horizontal or vertical)$2,225$2,050
1/4 Page (horizontal or vertical)$1,800$1,700

Non-Member Rates

Placement1x to 3x4x
Back Cover$4,730
Inside Front Cover/Inside Back Cover$4,180
Right of Inside Front Cover$4,180
Right of Editor’s Comment$4,180
Full Page$3,825$3,600
1/2 Page (horizontal or vertical)$2,875$2,675
1/3 Page (horizontal or vertical)$2,400$2,225
1/4 Page (horizontal or vertical)$1,975$1,850

Marketplace

Special Advertising Opportunity for Companies Offering Custom Converting Services Only

Placement1x to 3x4x
Full Page $1,900$1,750
1/2 Page $1,400$1,300
1/3 Page $1,000$900
1/6 Page $650$600
View The Specs
Nov 13, 2026

CQ Print Buyers Guide

Reach readers Who Are Actively Looking for Suppliers in a Trusted Industry Environment

The Converting Quarterly Buyers Guide is the only one of its kind for products and services offered to the web-processing, R2R-converting and finishing industries. To complement the online version, the Annual Buyers Guide is published each year in the Q4 issue of Converting Quarterly magazine. In addition to basic and enhanced listings, the print edition offers Box Ads placed under specific product/service categories designed to maximize your company’s presence in the guide.

Ad Close: October 9, 2026 | Art Due: October 20, 2026

View the latest Buyer’s Guide

Buyers Guide Listing Packages

placementdescriptionspecsrate
Basic ListingBasic listing that features you company name under the designated category.Company NameMembers: Included

$100 Non-Member
Boxed ListingStandout boxed placement with Logo.Company Name, Address, Phone, Website and Logo$450 Member

$750 Non-Member
Full PageBuy a Full Page and receive a complimentary Boxed ListingLive: 8.25″ x 10.875″
With Bleed: 8.625″ x 11.125″		$3,520 Member

$3,825 Non-Member
1/2 Page (horizontal)Buy a Half Page and receive a discounted Boxed ListingLive: 7.25″ x 4.625″$2,850 Member

$3,225 Non-Member
1/2 Page (vertical)Buy a Half Page and receive a discounted Boxed ListingLive: 3.5″ x 9.75″$2,850 Member

$3,225 Non-Member
1/4 Page (horizontal)Buy a Quarter Page and receive a discounted Boxed ListingLive: 7.25″ x 2.25″$2,000 Member

$2,325 Non Member
1/4 Page (vertical)Buy a Quarter and receive a discounted Boxed ListingLive: 3.5″ x 4.625″$2,000 Member

$2,325 Non-Member

Please note: Rates are subject to change.

File Submission

If advertisers have reserved space but do not submit a graphic file on time per the deadlines in the media kit, they will be charged for the ad space. No “make good” ads will be provided.

Ad Submission Info
Nov 13, 2026

R2R USA Show Guide

2026 R2R USA Conference & Expo Show Guide is the official on-site publication for ARC’s flagship event, serving as a practical, go-to resource for attendees throughout the show. From exhibitor listings and booth navigation to session schedules and key event details, it’s designed to be referenced consistently across the entire conference experience.

R2R USA brings together a highly targeted audience of converters, suppliers, and technical decision-makers who are actively evaluating equipment, materials, and solutions relevant to their operations. The Show Guide reaches these professionals at a moment when they are engaged, focused, and ready to connect.

As a core extension of ARC’s media platform, the Show Guide offers advertisers a strong, contextual presence within the event itself, reinforcing brand visibility while supporting real-time discovery on the show floor.

Ad Close: April 16, 2026 | Art Due: April 20, 2026

SizeRate
Full Page-Inside Front CoverTrim: 8.5″w x11″ h
With Bleed: 8.75″ x 10.75″		$1,000
Full Page-Inside Front Cover(Right Read)Trim: 8.5″w x11″ h
With Bleed: 8.75″ x 10.75″		$1,000
Back Cover
Trim: 8.5″w x11″ h
With Bleed: 8.75″ x 10.75″		$1,200
Inside Back CoverTrim: 8.5″w x11″ h
With Bleed: 8.75″ x 10.75″		$950
Full PageTrim: 8.5″w x11″h
With Bleed: 8.75″ x 10.75″		$750
1/2 Page (horizontal)7.5″w x 4.875″h
$500

General Requirements and Formats

  • A high-resolution PDF/X-1a file is required for all ads.
  • Colors must be CMYK. No ICC profiles, RGB, or Pantone colors.
  • Resolution of all images must be at least 300 dpi. Line art should be 600 dpi.
  • Vital copy and images must be at least 1/8” away from trim. Spread ads must have at least 3/8” total gutter.
  • Materials must be submitted without crop marks, and full-page ads should include the required 1/8” bleed.
  • All fonts used must be embedded in the PDF file.
  • Using the bold, italic, or other style keys is not encouraged. Please use the bold or italic version of the font. (For example, instead of making Adobe® Garamond bold with the style key, use the actual font Adobe® Garamond Bold).
  • Flatten all layers and set transparency to highest setting.
  • Ads must be suitable to print as is. ARC is not responsible for any errors in content.
  • Linking URL to your website for the digital edition.

Please note: Materials that do not meet the stated advertising specifications will be rejected. Necessary alterations are the responsibility of and at the expense of the advertiser. All materials must be submitted in accordance with the published deadlines and meet the criteria stated in the advertising policy.

Nov 13, 2026

Converting Quarterly Online Buyer’s Guide

The converting industry’s comprehensive digital buyers guide, connecting professionals with the suppliers, converters, universities, and research organizations driving innovation. Regularly updated with detailed company profiles, capabilities, and direct links, it is a trusted resource industry leaders turn to when sourcing solutions and evaluating partners.

With its interactive digital format and year-round accessibility, the Buyer’s Guide ensures companies featured within are discovered at the very moment decision-makers are searching for products, services, and expertise.

Buyers Guide Packages

ProductspecsRate
Standard Listing– Company name
– Logo
– Link to Website
– Supplier capability categories		Members: Included

Non-Members: $100 per category.
Buyers Guide Page
Leaderboard Banner		– 728 x 90$450 per month
View Buyer’s Guide
Nov 13, 2026

ConvertingQuarterly.com

Advertise Where The Industry Goes To Learn

Place a banner on convertingquarterly.com and provide your company with maximum exposure 24 hours a day, 7 days a week. Call us today to find out which option is the best for your company.

9,754+

AVG Monthly Pageviews

Ad Rates & Sizes

Ad ZoneDescriptionAd Size3x6x12x
Top Leaderboard
Banner		Located at the top of the homepage, this prime position provides immediate forefront exposure. Run of site except for the Buyers Guide.728 x 90 px$850/month$750/month$650/month
Home Page
Column Banners
(2 Available)		Located on the top right-hand column of the home page. Both column banners are home page only positions.300 x 250 px$650/month$550/month$450/month
Industry News LeaderboardLocated above the fold directly under the website masthead. Industry News page only position.728 x 90 px$550/month$450/month$350/month
Industry News
Column Banners
(2 Available)		Located on the top right-hand column of the Industry News page. Both column banners are Industry News page only positions.300 x 250 px$450/month$350/month$250/month
Article Archive LeaderboardLocated above the fold directly under the website masthead. Will appear on Article Archive, Digital Editions, and Special Market Reports pages.728 x 90 px$450/month$350/month$250/month
Buyers Guide
Page
Leaderboard
Banner		Located above the fold within the top header. Shared rotating banner(3 max).728 x 90 px$450/month$350/month$250/month
Sponsored
Content

Sponsored Content Launch Packages		-Headline (10 words max)

-500-900 Word Count Article

-Short (2-3 sentence) summary to introduce article 

Company Logo (Larger than 250px is preferred) 

-Short Company Bio 

-Feature image: 720px wide x 420px high		-Additional image: 750 x 420px

-Optional: Author Information & Photo (min 150 x 150px)

-Optional: Embedded Video. File size: recommended less than 1MB

-Images should be jpeg
$1,350/month$1,250/month$1,050/month

Accepted File types: JPG or PNG

Digital Ad Deadlines

Nov 13, 2026

CQ Monthly eNewsletter

11,000

inboxes get CQ eNews each month

40% +

avg Open rate

7.5% +

avg CTR

Converting Quarterly eNews, deployed 12x per year, delivers timely industry updates straight to subscriber inboxes, giving advertisers a direct line to web-processing and converting professionals. With consistent exposure, interactive opportunities, and trusted content, eNews helps you connect with customers and prospects while maximizing the impact of your advertising dollar.

Ad TypedescriptionAd Specs1x6x12x
Leaderboard
(1 available per issue)

***Limited Availability Remaining for 2026***		Located directly under the eNews masthead, this prime advertising opportunity provides advertisers instant, maximum exposure with direct links to their Websites.600 x 75 px$1,625$1,550$1,375
Prime Half Banner
(2 side-by-side spots available per issue.)
Located after the first news story, this prime-positioned advertising opportunity provides advertisers with immediate, forefront exposure with direct links to their websites.480 x 240 px$1,400$1,325$1,200
Prime Position Text Banner
(1 available per issue)

***Sold Out for 2026***		Located after the second news story, this unique advertising forum includes a photograph or logo and 25-30 words of text with a direct link to their Website.125 x 125 px$1,200$1,150$1,025
Standard Half Banner
(2 side-by-side spots available per issue.)
Located under the third set of industry stories, this advertising opportunity provides additional exposure with direct links to advertisers websites.480 x 240 px$975$925$850
Standard Position Text Banner
(3 available per issue)

***Limited Availability Remaining for 2026***		Located between the remaining stories, Standard Text Banners include a photograph or logo, 25-30 words of text and a direct link to their Website.125 x 125 px$750$725$650

Send all banners as .jpg files only. Animated files will not be accepted. Files should be at least 72 dpi and RGB color.

Digital Ad Deadlines
Digital Ad Best Practices
Nov 13, 2026

Video Vault

Show your products in motion!

Converting Quarterly’s new website feature lets quarterly print advertisers spotlight their latest product or equipment videos. With the rise of streaming and video engagement, this is a powerful way to extend your brand presence and connect with industry decision-makers online.

Ad Rates & Sizes

PlacementRequirements3x6X9x12x
Standard Video• YouTube or Vimeo link of video
• 25-30 word description		$450$800$1,050$1,200

This only is available for current Converting Quarterly print advertisers, and it is limited to three (3) total videos per print advertisement. Videos can be changed out at the first of each quarter and new videos will be posted Jan. 1, April 1, July 1 and Oct. 1.

View Video Vault
Nov 13, 2026

Sponsored eBlasts

Your Message – Our Audience – No Competing Content

Send a custom marketing message directly to ARC’s highly engaged network of roll-to-roll converting professionals — key decision-makers driving innovation across flexible packaging, labels, specialty materials, batteries, and more.

11,000+

Inboxes

42% +

avg open rate

8.46% +

avg ctr

Exclusive Visibility – Your company is the only featured advertiser in the email.

Immediate Delivery – Reach thousands of qualified industry professionals with timely announcements, product launches, webinars, white papers, events, videos, or new technologies.

Drive Action – Sponsored eBlasts are designed to encourage immediate engagement, directing readers to your website, landing page,

registration form, product catalog, or downloadable resources.

Reach an Engaged Audience – Delivered to professionals who have chosen to receive Converting Quarterly communications and actively follow industry news and technical developments.

$3,750 | 2 eBlasts available per month

***Exclusive to Converting Quarterly Print Advertisers***

Email Specs & Best Practices
Digital Deadlines
Nov 13, 2026

Sponsored eBlast-Material Specifications

Material Requirements

  • Advertiser needs to provide a fully designed, ready-to-send email in an HTML file as a code in a .txt file
    • Email platforms can display your content differently, so it is recommended to use a testing service to confirm HTML validation and deliverability of code
  • Subject line for email (40 characters recommended; 78 maximum)
  • Pre-Header text for the email (75 characters maximum)

HTML Specifications

  • 650 px wide (recommended)
  • Footer to include Company Name, Valid Postal Address and Email Address
  • Mobile responsive
  • Build the HTML file with tables instead of DIV
  • All images and fonts need to be linked to the appropriate files hosted on your servers (no local files)
  • All hyperlinks need to be embedded

Deadlines & Proofing

  • Must provide materials for the month running, according to the Digital Ad Deadlines
  • Materials that do not meet stated advertising specifications will be rejected.
  • All content is subject to review and approval by ARC.
  • Necessary alterations are the responsibility and at the expense of the advertiser.
  • A proof from the email system will be sent to the advertiser for approval.
  • Any delay in the submission of materials or approvals by the advertiser may impact the distribution date.

Best Practices

  • Avoid a single image as the eblast
  • Stick with web safe fonts for the best compatibility. Hosted fonts do not work in all email clients.
  • Font styles should be included in-line on table cells. If symbols are not showing up correctly, use the HTML Entity of that character. (i.e., © needs to be inputted as ©)
  • Ways to avoid spam triggers:
    • Avoid words like “free”, “last chance”, and “offer” in your subject line
    • Do not use excessive characters like $ or %.
    • Using all caps in your subject line
    • Avoid displaying URLs that link to different web addresses i.e. www.mywebsite.com/home linking to www.mywebsite.com/best-offers.
Nov 13, 2026

Social Media

Boost your visibility with a sponsored LinkedIn post on ARC’s page. Tap into an engaged community of converting leaders—and claim one of the few available slots before they’re gone!

4K+

Followers

Positionguidelinesratebundlefrequency
LinkedIn– Size Limit: 5 MB
– Recommended specs: 1,200 x 627 pixels
– Image ratio: 3:1 to 2:3
– Recommended formats: JPG, GIF, and PNG
– Text: 100 characters (with spaces) recommended; 140 max
– Call to action with URL		$450 each5 for $2,000Max 1x per week
View Our LinkedIn Page
Digital Ad Deadlines
Digital Ad Best Practices
Nov 13, 2026

Webinar Opportunities

Webinar opportunities are limited to one per month.

Webinar Sponsorship

Share your industry expertise with thousands of roll-to-roll converting professionals through ARC’s sponsored webinar opportunity. Webinar sponsorships give your company a platform to position itself as a thought leader, showcase expertise, and build brand awareness with decision-makers and technical leaders across the global roll-to-roll converting industry.

Converting Quarterly will host and moderate the webinar on a date agreed to by both parties. Promotion begins 4 weeks prior to the event.

After the live webinar date, the webinar will be hosted on the Converting Quarterly website for on demand viewing.

Sponsor receives:

  • 2 dedicated emails leading up to the webinar promoting the session sent to the 7,200 CQ subscribers.
  • 2 social media posts promoting the webinar – CQ LinkedIn and CQ X.
  • 60 minutes of presentation time (45 minute presentation followed by 15 minute Q&A).
  • Email sent on the sponsors behalf to all registered attendees who have opted into 3rd party communications.

Guidelines:

  • Content Submission: Submit all webinar content no later than 8 weeks prior to your preferred webinar date to ensure adequate time for review and promotion.
  • Webinar Timing: All webinars will be scheduled to begin at either 2:00 PM or 3:00 PM EST, allowing for optimal attendance and participation.

Current advertisers/Members: $5,000 | Non-advertisers/Non-members: $7,500

Content must be educational in nature and is subject to review by ARC leadership. ARC reserves the right to decline content that is not aligned with the needs or interests of its members. Sponsors and ARC will mutually agree on the topic, with sponsors presenting alongside a member company to demonstrate how the company benefited from the sponsor’s product or service.

Nov 13, 2026

Reach the Association for Roll-to-Roll Converters Audience with Retargeting

Retargeting is a powerful form of digital advertising that allows you to deliver highly targeted campaigns to the audiences that matter most. By leveraging retargeting technology on ARC’s websites, you’ll reach a prequalified audience of association members and other website visitors—turning them into potential customers for your brand.

Provide your campaign budget and creative and your ads will be served to website visitors after their leave ARC’s websites. Submitting all sizes recommended will provide the highest placement rate and allow the system to best optimize your ad campaign for performance. Keep the message simple and the text as large and easy-to-read as possible.

Option 1: Market to visitors of the publication website: convertingquarterly.com

Option 2: Market to visitors of the association website: www.rolltoroll.org

Rates

DisplayVideo
$40 CPM$75 CPM

*Video options available upon request

Specs

Advertiser to provide the materials as noted for the contracted display ads or video for the Retargeting Campaign:

Required Display Ad Assets:

Display banners for both desktop and mobile in all of these sizes:

  • 300×250
  • 300×600
  • 160×600
  • Click-through URL
  • 320×50
  • 300×50
  • 728×90
Retargeting FAQs
Digital Ad Deadlines

Recommended Ad Formats:

  • JPG or PNG (Static Image) 
  • GIF (Animated – Max. 15 seconds of looping) 

There is a minimum of 40,000 impressions/month.

Nov 13, 2026

Geofencing

Geofencing is the most targeted and effective way to reach an audience that has visited a very specific location at a specific time. For conferences, we start collecting user data on the first day of the show. As users enter the geofenced area their mobile id is collected and we can immediately start to serve your marketing message to this audience. We continue to deliver ads during the conference for an effective “at market” campaign and then target these same users for a week (or more) after the event.

By offering hyper-targeted location-based ads, you will capture the attention of attendees at the annual convention, in their hotels, and even back at their offices and homes after the show. Don’t miss this targeted advertising opportunity!

Upcoming Conferences:

  • 2026 ARC Summit Flexible Packaging – TBD​​
  • 2026 R2R Europe – TBD​​
  • 2026 ARC Exchange – TBD​​
  • 2026 R2R USA Conference & Expo (Cleveland, OH)  May 19-21, 2026​

Option 1

Device ID or “Lookback” Geofencing

This option allows you to capture attendees from the event location and serve them ads after the event. It’s a great way to keep your brand top of mind with this targeted audience.

  • 40,000 minimum impressions per campaign
  • $40 CPM for Display Ads, $75 CPM for Video Ads
  • One set of creative supplied

Option 2

Microproximity PLUS Device ID or “Lookback” Geofencing

This option allows you to serve ads to attendees both during and after the event. While attendees are at the event, your ad may highlight a session you are speaking at, a special offsite event you are hosting, or simply direct them to your booth. After the event, you may change your creative to a broader message about your brand.

  • 80,000 minimum impressions per campaign
  • $40 CPM for Display Ads, $75 CPM for Video Ads
  • Two sets of creative may be supplied

Specs

Submit all sizes for maximum reach. This is a mobile-heavy campaign, so the 300×250 and 320×50 will deliver the most impressions. Make the text on your ad as large and easy to read as possible. Consider using an animated GIF with multiple frames for the 320×50 so the text can be large and spread across multiple frames.

Display banners for both desktop and mobile in the following sizes (JPEG or GIF plus the click-through URL) 

  • 728 x 90 pixels 
  • 300 x 250 pixels 
  • 300 x 600 pixels 
  • 160 x 600 pixels 
  • 320 x 50 pixels
Nov 13, 2026

Digital Ad Deadlines

2026 Digital Ad Deadlines

MONTH AD
iS RUNNING IN		ART DEADLINE
January12/15
February1/15
March2/13
April3/13
May4/15
June5/15
July6/15
August7/15
September8/14
October9/15
November10/15
December11/13

2027 Digital ad deadlines

Month ad is
running in		Art deadline
January12/15/2026
February1/15
March2/15
April3/15
May4/15
June5/15
July6/15
August7/15
September8/16
October9/15
November10/15
December11/15

Sponsored Eblast Deadlines

Must provide materials for the month running, according to the Digital Ad Deadlines

Ad Submission Requirements

  • Send digital ad materials to: [email protected]
  • When emailing us your materials, please include the client acronym in your subject line.
  • All advertisers are subject to review and publisher’s advertising policies.
  • Necessary alterations are the responsibility of and at the expense of the advertiser. All materials must be submitted in accordance with the published deadlines and meet the criteria stated in the advertising policy.
Digital Ad Best Practices
Nov 13, 2026

Advertiser Design Packages

Is your team tight on time? We can jump in and create your ad for you—for a small design fee. Think of us as an extension of your team when bandwidth or resources are stretched.

Package 1

$1,500

Deliverables:

  • 15-minute discovery/kickoff with AE, AM, MM & client
  • 2 design concepts
  • Content/copy written by YGS (Copy, images, and CTA, etc.)
  • Final print-ready PDF or HTML

Package 2

$800

Deliverables:

  • 15-minute discovery/kickoff with AE, AM, MM & client
  • 1 design concept
  • 1 round of revisions
  • Up to 3 Shutterstock images
  • Final print-ready PDF or HTML

*YGS does not write the ad/email copy as part of this package. All copy, and CTAs must be supplied in full.

Package 3

$400

Deliverables:

  • 15-minute discovery/kickoff with AE, AM, MM & client
  • 1 design concept
  • Final print-ready PDF or HTML

*YGS does not write the ad/email copy as part of this package. All copy, and CTAs must be supplied in full.

HTML Conversion

$150

Deliverables:

  • Conversion of sponsored email to html*

*All email content must be supplied upfront—including copy, images, layout, and all supporting assets—for us to conver

Ad Resize

$100

Deliverables:

  • Ad resized to new specs*
  • A final print-ready PDF file

*If the new ad size is significantly different from the origin

**$125 design fee required for any expedited design work due in less than 48 hours

Nov 13, 2026

Contact your ARC account
executive for more information

Annie Kozlowski

Account Executive
717.847.4069
[email protected]

Company Name O-Z

Danielle Christopher

Account Executive
717.797.7082
[email protected]

Company Names #-N

sending…

Nov 13, 2026

Ad Submission Info

PRINT REQUIREMENTS AND FORMATS

  • A high-resolution PDF/X-1a file is required for all ads.
  • Colors must be CMYK. No ICC profiles, RGB, or Pantone colors.
  • Resolution of all photography and scanned illustrations must be at least 300 dpi. Line art should be 600 dpi.
  • Vital copy and images must be at least 1/8” away from trim. Spread ads must have at least 3/8” total gutter.
  • Materials should be submitted without crop marks, but full-page ads should include the required 1/8” bleed.
  • All fonts used must be embedded in the PDF file.
  • Using the bold, italic, or other style keys is not encouraged. Please use the bold or italic version of the font. (For example, instead of making Adobe® Garamond bold with the style key, use the actual font for Adobe® Garamond Bold.)
  • Flatten all layers and set transparency to highest setting.
  • Ads must be suitable to print as-is. Association is not responsible for any errors in content.
  • PLEASE NOTE: Materials that do not meet the stated advertising specifications will be rejected.
  • Necessary alterations are the responsibility of and at the expense of the advertiser. All materials must be submitted in accordance with the published deadlines and meet the criteria stated in the advertising policy.

FOR PRINT SUBMISSION

For instructions on how to upload your A high-resolution PDF/X-1a file, click here.

Upload Your Ad

FOR DIGITAL SUBMISSION

For digital submission please email [email protected] or you may upload directly into our submission portal.

For questions about your ad or the portal or if you need an invite, please reach out to [email protected].

For instructions on how to upload your file, click here.

Upload Your Ad

PRODUCTION CONTACT

[email protected]

The YGS Group
3650 West Market Street
York, PA 17404
Tel: 717.505.9701

Nov 13, 2026

Sponsored Content: Choose the Format That Fits Your Story

Converting Quarterly maintains a clear distinction between independent editorial and paid content. CQ’s editorial coverage is selected for its relevance and technical value to the roll-to-roll converting community, never based on advertising investment.

For companies seeking guaranteed exposure, Sponsored Content on ConvertingQuarterly.com provides clearly identified opportunities designed to showcase your expertise, explain your technology and reach qualified R2R professionals.

You bring the story. CQ helps put it in front of the right audience.

Format Ideas: Your expertise. CQ’s audience. Clearly identified sponsored content.

Q & A/Interview – Position a company expert as a knowledgeable industry resource through a question-and-answer format. Focus on a specific R2R challenge, emerging technology or market development rather than the company itself.

Tech Deep Dive – A more detailed, engineering-focused article exploring a process, technology or technical issue. This format can include data, charts, testing results, methodology and technical specifications.

Case Study – Tell the story of a customer challenge and how it was solved. A strong case study includes the initial problem, approach, implementation and measurable results whenever possible.

Application Spotlight – Show how a particular technology or product is used in a real-world R2R application. Focus on the application, challenge and technical solution.

Product or Technology Launch – Introduce a new product, technology, equipment platform or capability. Explain what’s new, the problem it addresses, ideal applications and what differentiates the solution.

View the Article

Sponsored Content Launch Packages

Amplify – Get the story seenengage – drive qualified r2r professionals to the contentauthority – establish the company as a technical leader in its category
Elements:
– Sponsored Content – ConvertingQuarterly.com
– Social Media – CQ’s Linkedin Audience
– Digital Edition – Sponsored Content Pop-Up

Added Value:
– Print Buyer’s Guide Boxed Listing ($450 members/$750 non-members)






$3,800 / each per month

Elements:
– Sponsored Content – ConvertingQuarterly.com
– Sponsored eBlast – CQ’s Subscriber Audience
– Social Media – CQ’s Linkedin Audience
– Retargeting – Drive traffic back to your website

Added Value:
– Video Vault-Added Value ($1,200)
– Print Buyer’s Guide Boxed Listing ($450 members/$750 non-members)



$5,500 / each per month		Elements:
– Sponsored Content – ConvertingQuarterly.com
– Webinar – which comes with 2x eblasts, 2x social, 60 min presentation and email sent to opt-ins.

Added Value:
– Video Vault-Added Value ($1,200)
– Print Buyer’s Guide Boxed Listing ($450 members/$750 non-members)
– Social Media – 2x posts to CQ’s Linkedin Audience ($900)



$6,350 / each per month
Nov 13, 2026